Brand Strategy & E-Commerce Growth

Client Type: Independent Artist Industry: Artisanal Goods + E-Commerce

We first met the artist behind Idle Hands Pottery at a local art show, and we instantly knew her work would be captivating on social media. Her craftsmanship, color palettes, and creative range stood out immediately, and we saw an opportunity to help her transition from art shows to a thriving e-commerce and wholesale business.

Together, we’re developing a strategy that blends storytelling, intentional content, and performance-driven campaigns to showcase her artistry and build consistent online demand. While storytelling will remain part of her brand identity, our primary focus is running seasonal promotions, creating scroll-stopping visuals, and turning views into purchases. Then she can spend more time doing what she loves most: creating at her wheel, not sitting at art shows.

This partnership is currently in the early development phase, with campaign strategy and media production underway. Our long-term goal is to build a strong online presence that allows her to open her shop just 4–6 times a year — with each launch selling out within hours and reflecting the care and creativity behind every piece.